Bleu-Blanc-Coeur

Valorex and Bleu-Blanc-Coeur


Valorex supports Bleu-Blanc-Cœur to provide a healthy agriculture in which animals are fed with better balanced formulas


Ensure a respected food chain from the field to the plate

The Bleu-Blanc-Coeur collective approach aims to bring together all the stakeholders of the agricultural sector, the food industry and the consumers who want to give a positive image to our food and to support its promotion (from the field to the plate).

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Better feed men

The Bleu-Blanc-Coeur approach relies on a scientifically supported base, with more than 320 scientific publications and 5 clinical trials. Thank to this strong scientific base, the Bleu-Blanc-Coeur initiative became the first approach with nutritional and environmental interest recognized by the French Ministries of Agriculture and Health.

etudes cliniques


Better feed animals

Bleu-Blanc-Coeur approach ensures a better animal health based on a more balanced diet using plants and grains, such as grass, alfalfa, flax, field beans... These plants and seeds are naturally provided in varied nutrients and complements. They are therefore interesting for the animals while consuming them. With a varied diet which is not based almost exclusively on the systematic corn and soy use, we can improve their health.


Preserve the environment

With the crop diversification (with the use of flax, alfalfa, lupine...), the Bleu-Blanc-Coeur farmers adopt production methods which are favorable to the biodiversity and the environment. The Bleu-Blanc-Coeur initiative is a unique approach of greenhouse gases reduction adapted to the breeding’s needs and recognized by the United Nations.

reduction methane


The Bleu-Blanc-Coeur mission is therefore to gather all the actors involved in the responsible agriculture

  • To support farmers who want to diversify their crop rotations and participate in preserving their environment;
  • To support farmers looking for better animal feeding and provide them a method to measure and prove their results;
  • To provide consumers with food quality products at affordable price;